Design Thinking & Creativity

Creativity Isn’t a Gift. It’s a Habit.

The most innovative teams don’t have more creative people. They have better creative habits. They’ve learned to suspend judgment long enough for ideas to breathe. They build on each other’s thinking instead of competing for the best idea. And they’re comfortable with the messy, ambiguous beginning of every creative process.

This workshop uses applied improv to install those habits in your team. The “Yes, And” principle—the foundation of all improv—is also the foundation of design thinking. When your team practices accepting and building on every contribution, they break through the invisible barriers that keep brainstorms predictable and innovation incremental.

Participants will experience a series of exercises designed to stretch their creative range. They’ll practice generating quantity over quality (and discover why that produces better results). They’ll build rapid prototypes that would terrify a perfectionist. And they’ll learn to treat failure as data, not disaster—the single most important shift for any team that wants to innovate.

Your facilitator connects every exercise to your team’s real creative challenges, whether that’s product development, process improvement, strategic planning, or campaign ideation. Participants leave not just inspired, but equipped with repeatable practices for bringing “Yes, And” thinking into every meeting, sprint, and planning session.